Building a Strategic Plan that Works

Date and time

 - 

Location

Online

Organizer

Kaitlin Muldoon
kmuldoon@salemstate.edu
978-542-7369

Host organization

Massachusetts Small Business Development Center

Type of event

Resource Partner event

Event description

This webinar will guide business owners through the strategic planning tools needed to move from stability to sustainable growth. Participants will explore the concept of the “$XM ceiling” and how strategic planning helps businesses break through common revenue and operational plateaus. The session will also highlight AI-powered resilience, demonstrating how emerging tools can strengthen decision-making, efficiency, and adaptability in an uncertain business environment. Finally, we’ll examine what it takes to scale from Massachusetts to global markets, helping businesses think beyond local growth and plan for long-term expansion. Attendees will leave with practical insights and a clearer roadmap for growing their business with intention and strategy.

The speaker will be Raquel Araujo, Founder and CEO of Levare.ai

Register