Leveraging AI in Search Engine Optimization

Event description

Are prospective customers finding your website, or are you missing out on revenue opportunities? By optimizing your website for search engines and AI platforms, you can tap into your target market when they are actively seeking information about your product or service. Search engines, such as Google, rely upon key drivers for ranking organic listings. Learn how these key drivers affect your organic and local search results and how you can connect with customers in a digital world!

Attendees will gain an understanding of:

• Search Engine Optimization terms
• What are the key drivers of SEO and best practices for them
• How to use key drivers to increase traffic
• How to utilize artificial intelligence in SEO strategies
• How to optimize your SEO to populate in AI results

Speakers:

Drew Tonsmeire, Area Director - University of Georgia SBDC at Kennesaw State University

Elisabeth Dantzler, Certified Business Advisor - Angelo State University SBDC