Session 2: Visual Branding 101

Event description

Your brand is more than just a logo—it is the perception people have of your business. Your brand is what you do, how you represent your businesses visually, and the words you use. Strong small business brands attract and retain customers more easily. But what does it take to build a memorable, authentic brand?

In this workshop, you will gain a better understanding of how to develop effective visual branding and brand messaging for your business.

Join us as we cover

• the basic elements of visual branding and brand messaging a small business needs
• tips for differentiating between strong and weak branding
• powerful ways to put your visual branding and messaging into action

Get ready to learn the basics, and bring your questions!