Building a Smart Business with the Right Technology, Systems and Salest Strategy

Date and time

 - 

Location

Online

Organizer

Maria Darrow
darrowm@farmingdale.edu
934-420-2765

Host organization

Farmingdale SBDC

Type of event

Resource Partner event

Event description

This engaging and practical session shares real-world lessons learned from building and growing a business from the ground up.

Starting a business is exciting — and filled with challenges you don’t always see coming.

Drawing from the experience of launching two businesses, this engaging and practical session shares real-world lessons learned from building and growing a business from the ground up.

Overview:

  • Setting up the right foundation: entity basics, banking separation, accounting, contracts, and insurance
  • Creating clean data organization from day one (file structure, email discipline, shared systems)
  • Choosing a simple, secure core tech stack (email, cloud storage, password management, MFA)
  • What founders should skip early to avoid unnecessary cost and complexity
  • Building basic policies and repeatable processes — even as a solo founder
  • Structuring client onboarding, billing, and delivery for professionalism and scalability
  • Practical approaches to landing your first clients through positioning and relationships
  • How to think about growth: systems first, scale second

Whether you’re in the early planning stages or already in business, you’ll walk away with practical insights, smarter strategies, and greater confidence to build and grow.

 

Presenter: Nic Held-Held High Tech

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