Elevating Established Brands for Strategic Growth
Date and time
Event cost
$19.00
Location
Online
Organizer
Yvonne Chavero
sbdctraining@uh.edu
713-752-8488
Host organization
University of Houston Small Business Development Center
Type of event
Resource Partner event
Event description
Join us for this three-part live webinar series, designed for established business owners ready to align their brand with leadership vision and long-term growth goals. You'll walk away with a framework on strengthening brand positioning, clarifying narrative, and building systems that support sustainable growth in your business. Each session builds on the previous one and includes strategic frameworks that can be applied immediately. Sessions will be held on Wednesdays, April 8, 15, and 22.
Highlights:
- Session 1: Brand Alignment at the Executive Level - Assess how well your current brand aligns with your business strategy and leadership vision. This session focuses on refining brand purpose, positioning, and consistency to support informed decision-making and future growth.
- Session 2: Strategic Storytelling & Market Authority - Develop a clear, executive-level brand narrative that differentiates your business, strengthens authority, and aligns marketing, PR, and digital presence.
- Session 3: Scaling the Brand for Sustainable Growth - Learn how to protect and scale a brand as the business grows. This session emphasizes systems, decision-making, and governance to ensure the brand remains strong during expansion, hiring, and market shifts.
This series is intended for established entrepreneurs and business leaders who are scaling their businesses and want their brand to evolve strategically alongside growth.
Please note - your confirmation email will include the Zoom passcode to join the webinars.
Register