Stop Guessing at Your Marketing: The Simple Framework to Know What to Do, What to Drop, and How to Decide - Webinar via Zoom
Date and time
-
Location
Online
Organizer
Mariah Kilbourne
mariah.kilbourne@utsa.edu
210-458-2047
Host organization
UTSA Small Business Development Center
Type of event
Resource Partner event
Event description
Join Stephanie Scheller (a TEDx speaker, a three-time best-selling author, an award-winning entrepreneur and the founder of Grow Disrupt, a company that designs and produces “Grow Your Business” retreats and conferences for ADHD small business owners) and the UTSA SBDC for this webinar.
Most small business owners don’t have a marketing problem.
They have a decision problem.
Too many platforms. Too many opinions. Too much pressure to “do more,” with no clear way to decide what actually matters.
This session isn’t about adding more tactics to your plate. It’s about creating a simple decision filter so you can confidently cut what isn’t working and double down on what is.
In this training, you’ll learn how to set clear marketing direction before choosing tactics, evaluate ideas without second-guessing yourself, and use AI as a strategic assistant to clarify decisions, not create more noise.
The result? Less overwhelm, fewer distractions, and marketing decisions that finally feel manageable and intentional.
What You’ll Learn / Key Takeaways
- A simple framework to set marketing direction before choosing tactics
- A clear Yes / No / Pause decision filter for evaluating any marketing idea
- How to identify and stop spending time on marketing that isn’t compounding
- How to use AI to clarify ideas, stress-test messaging, and make decisions faster
- The difference between meaningful KPIs and vanity metrics
- A 30-day action plan to reset your marketing focus and priorities
Register