The 3 Financial Mistakes Small Business Owners Make (and How to Fix Them)

Event description

Many small business owners work hard but still struggle with cash flow, profitability, and understanding their financials. In this practical presentation, Jess Benitez Martinez, CPA, CFE, MBA, will break down the three most common financial mistakes entrepreneurs make and provide simple, actionable strategies to correct them.

Attendees will learn how to:

• Keep financial records that support better business decisions.
• Understand the key numbers that drive profitability and cash flow.
• Build financial systems that support sustainable business growth.

Whether you're a new entrepreneur or an established business owner, you'll leave with practical tools you can implement immediately to make more confident financial decisions.