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… and was assigned an SBA counselor who counseled her on marketing, finance, SBA loans, and other business topics for … growth. “I learned important business goals, projections, marketing and more by completing a very important road map for my business – a business plan,” Ardina said. “That same business plan has allowed me …

… Bridget Weston Pollack Bridget Weston Pollack is the VP of Marketing and Communications at the SCORE Association, focusing on marketing plans and mentoring and trainings services. She is responsible for all branding, marketing, PR, and communication efforts. Read more about …

… to fill orders. The young company lacked organization, marketing, staffing capacity, and other foundational elements … opportunities, strategic goals, and improve overall marketing strategies. Eventually Popcorn Junkie LLC was able …

… which means small businesses should prepare and have a plan in place in case winter storms strike. Here are some … (e.g., computers, manufacturing equipment, etc.) and plan to protect it.  SBA partner IBHS has information on how … storms strike. Establish an emergency communications plan. Make sure your staff knows how everyone will …

… amounts will vary based on the awardee’s proposed project plan, budget, and competitive quality.  Expanding the base of … foreign market sales trips, design of international marketing campaigns, export trade show exhibits, export …

… seem brilliant until they hit execution. 2. Develop a lean plan Don’t do a big formal business plan. Just do a lean business plan. Define strategy, tactics, milestones, metrics, and …

… SBDC worked with me extensively in developing a business plan on how to start and scale my company.” The SBDC also …

… and do your due diligence. Know what you want to, make a plan, understand your market, and go for it!” The Center For … partner of the SBA, was instrumental in helping Steed plan the business and get a microloan, and the CFRA Women’s … right,” Lori says. “I helped her with forming her business plan, meeting with her, and utilizing our business plan …

… other federal agencies, the design of international marketing products and campaigns, and attendance to export …

… data? You may be more vulnerable to cyberattacks. Make a plan: A strong response plan can be the difference between a business that recovers … a variety of emergency-related toolkits . Execute your plan: Once your gameplan is established, take some time to …

… is part of what makes franchising so great. 2. Always be marketing Today’s franchisees need to do a lot of marketing .* One of your goals ( as a franchisee ) is to make … area. You’ll be doing local advertising, social media marketing, co-op marketing with your franchisor, and more. …

… out to the Women’s Business Center to develop a financial plan, secure financing for growth, and to rework the … from the sustained effort Amanda put into the online marketing strategy, quadrupling her audience online and … Top Gun program, and the upcoming Advanced Marketing program at the WBC. In addition, Amanda helped …

… impact on sales. Be prepared for crowds : You’ll want to plan for an influx of customers by stocking up on inventory. … small businesses to compete with big box stores. Make your marketing efforts shine by showcasing your singular brand … gifts. Make sure they’re a centerpiece of your holiday marketing strategy. Track your success.  Once the season is …

… but you can't take a home office deduction. Accountable plan While it's great to help an employee nail down a home … expenditures. If you do this through an “accountable plan,” the reimbursements are not treated as compensation to … your reimbursements. To be treated as an accountable plan, all of the following conditions must be met: The …